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Executive Summary - Advantage xi Alternative
Advantage xi was first published in 2002 by Mark-It Systems and was made available only on the Microsoft Windows platform. The company never made Advantage xi for Mac, nor did they create a web based product. Instead, they stuck an old-school double clickable application that was purchased for a single purchase price. Even in 2002, this was considered an outdated approach for several reasons. Firstly, it meant that no mobile access was available, nor was it available on the Macintosh, and finally, it was not browser based, and therefore required a fairly complex installation process, which could easily go wrong. Since the product was purchased for a single purchase price, the publisher had little incentive to offer technical support, or even answer the phone. This outdated approach caused the developer to struggle, and they eventually shuttered operations in 2017.
An excellent alternative to Advantage xi is RealtyJuggler Real Estate CRM. RealtyJuggler started operations in 2004, just two years after Advantage xi. While RealtyJuggler's first product was exclusively for mobile phones, the second version published in 2007 utilized an internet centric design. This meant that it could be used on any web browser, including on a Macintosh, Windows computer, and even mobile devices. Since RealtyJuggler started out as a mobile platform, emphasis was placed on support for mobile devices, including Android and iPhone platforms. RealtyJuggler took a software as a service approach offering their real estate CRM as a subscription service, with upgrades, technical support and backups included at no extra charge.
It was recognised that real estate agents are voice centric and want to get someone on the phone to answer questions or with help getting something done. With this in mind, RealtyJuggler offered several complimentary serbices including onboarding, phone support, one-on-one training, letterhead and signature installation, Valet Import, as well as group training.
It was also recognised that with the fast moving nature of the internet that new features were going to be quickly added to RealtyJuggler. A double-clickable application that was updated annually was just not able to keep up with the rapid innovation required to stay competitive. RealtyJuggler's upgrade cycle made available over 50 new features and improvements every 90 days, with addition of flyers, additional letters, eCards, SMS texting, real estate calculators, transaction management, rental management, call capture, feeding leads live from several hundred lead sources such as zillow.com, realtor.com, Trulia, as well as any IDX website. As features were quickly added, RealtyJuggler also provided fast turnaround for bug fixes. Since RealtyJuggler is internet based, these improvements and bug fixes are automatically rolled out, and do not require installation of upgrades.
Advantage xi had many features in the areas of contact management, as well as checklist management. However, its support for internet centric activiies such as drip emails, the ability to feed leads live from websites, and synchronization with mobile platforms was lacking. RealtyJuggler has always offered vastly more features than Advantage xi, and was updated regularly with new features. RealtyJuggler also has additional features such as real estate calculators,
tracking of showings, promotions and expenses, as well as an open house registry. Since RealtyJuggler is internet-based, it also has many modern capabilities such as Bulk and Drip eMail sequences, the ability to track if an email has been opened, the ability for people to opt-out of emails, and can even track spam complaints and hard bounces of emails. Advantage xi could not do any of these internet oriented activities well, as it did not reside on the internet and was unable to easily interact with other services on the internet such as email servers, and sms texting services.
The biggest distinction between the two products was the underlying technology. RealtyJuggler is an Internet based service. To use, just sign onto the secure web site and you are ready to work. No installation or upgrading of software is required. RealtyJuggler runs on all platforms including phones and tablets. Advantage xi was an old-school double-clickable application installed directly only on your Windows PC.
Advantage xi was an old-school double-clickable PC program that must be installed on a Microsoft Windows computer. There is no Mac version. Upgrades must be installed by hand. Similarly, data backups are the responsibility of the user and are not automatic. The product was upgraded infrequently. As the world adopted the internet, and email, Advantage xi remained stuck in the past, and never made the leap to a web-based software product. As the customer base dwindled, the owner abandoned the product and left for employment at the web-based real estate CRM company, Realvolve.
The key difference between RealtyJuggler and Advantage xi is that RealtyJuggler is internet-based. This means that RealtyJuggler can be accessed from any Internet equipped computer. There is no software to install. Upgrades, redundant backups, and technical support, are included for free. RealtyJuggler is under constant development with improvements made on a continual basis based upon customer feedback. Here's a link to the press-release history which shows the constant refinement of RealtyJuggler over the years.
If you were a fan of Advantage xi, you will find much to love in the more modern, but feature-rich RealtyJuggler. Selecting a contact management package is about picking something that works for YOU and that you will enjoy using. RealtyJuggler’s 90-day no-strings, no card required trial makes RealtyJuggler the smart choice.